LAMBORGHINI x THE DARK KNIGHT
Lamborghini is the pinnacle of automobiles, it’s name alone generates images of power and grandeur. Propaganda found the car’s only equal in billionaire Bruce Wayne. It played a pivotal role in the highest rated regarded superhero film of all time, The Dark Knight. Lamborghini was integrated into a key scene, appeared center stage at the premiere, and was featured in special trailers and promotional featurettes.